Degree in Philosophy and Mathematics, he worked as a researcher and lecturer at the University of Barcelona. In 2000, he started to work as a strategic consultant on digital projects and, in 2009, he co-founded LaMagnética, where he leads the projects that involve digital strategy, SEO, SNA and web analytics.
team
we like what we do and we do it well
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the team
LaMagnética may consist of only a few parts, but together they form a well-oiled machine.
We are a team of digital marketing and digital analytics specialists who work closely together to grant maximum value to our projects. Our focus is the client, with whom we work as partners to provide the best solutions for the various areas of their business.
Master’s degree in Marketing Management (ESIC) and a Bachelor’s degree in Political Science. She has more than ten years of working experience in consulting and strategic marketing. As the co-founder of LaMagnética, she leads projects that involve digital marketing, new Internet business models and SEM.
Graduated in Mathematics at Universitat Politècnica de Catalunya and currently studying a Master in Advanced Mathematics at the same university. Average degree in Music, specializing in violin and piano, both at the Barcelona Municipal Music Conservatory. Working on data analysis with tools such as Excel, PowerBI, BigQuery and Google Analytics among others.
Joana Roura
Data Analyst
Studying a Master’s Degree in Online Marketing, Advertising and Design at NETT. Graduated in Production of Audiovisual Projects and Shows from CIFP Mendizabala and in Plastic Arts and Design in Advertising Graphics from EASD Josep Serra i Abella. Supporting the development of projects and the creation of multimedia content for campaigns and networks.
Graduated in Human Development at Colorado State University in Colorado, USA and currently pursuing a master’s degree in UX/UI Web Design at ESDESIGN. She assists the graphic design team, producing buyer persona studies and graphic exploration for design systems and benchmarking projects and best practices.
Graduated in Mathematics from the Polytechnic University of Catalonia and is currently pursuing a Master’s degree in Statistics and Operations Research (MESIO UPC-UB) at the same university. He is part of the data analysis team, where he uses tools such as Power BI, Google Analytics, and Google BigQuery, among others.
He is currently in his final year of Mathematics at the Polytechnic University of Catalonia (UPC) and Techniques for the Development of Software Applications at the Open University of Catalonia (UOC). Graduated from ASIX. He is part of the web team, using tools such as WordPress, Google Drive API, AppsScript, Python, among others.
Currently studying the final year of the Mathematics degree at the Polytechnic University of Catalonia, working on her Bachelor’s thesis. She is part of the data analysis team, using tools such as Power BI, Excel, BigQuery, and Google Analytics, as well as languages like Python and SQL.