team
we like what we do and we do it well

LaMagnética may consist of only a few parts, but together they form a well-oiled machine.

We are a team of digital marketing and digital analytics specialists who work closely together to grant maximum value to our projects. Our focus is the client, with whom we work as partners to provide the best solutions for the various areas of their business.

Degree in Philosophy and Mathematics, he worked as a researcher and lecturer at the University of Barcelona. In 2000, he started to work as a strategic consultant on digital projects and, in 2009, he co-founded LaMagnética, where he leads the projects that involve digital strategy, SEO, SNA and web analytics.

Alex Espinós

Co-founder -CEO

Master’s degree in Marketing Management (ESIC) and a Bachelor’s degree in Political Science. She has more than ten years of working experience in consulting and strategic marketing. As the co-founder of LaMagnética, she leads projects that involve digital marketing, new Internet business models and SEM.

Silvia Trillo

Co-founder – CMO

Degree in Business Administration and Management from the UOC. He is responsible for ensuring the smooth running of the office, as well as the administrative and financial management of the company. In addition, he collaborates with the management team in the management of the company’s human resources.

Juan Mateo

Admin & Office Manager

She studied Advertising and Public Relations at the Universidad Rey Juan Carlos in Madrid. Since then she has worked managing both online and offline actions for major brands. She is responsible for coordinating LaMagnética’s multidisciplinary projects.

Cristina Vicente

Project Manager

Master in Digital Marketing at IM Digital Business School and Bachelor in Social Communication, mention in Advertising Communications from Universidad Católica Andrés Bello. She is in charge for SEM and Social Ads campaigns.

Verónica Zapata

SEM

Postgraduate in Art Direction at Elisava and graduate in Audiovisual Communication at Universitat de Barcelona. She is in change of conceptualization and design of graphic pieces for advertising campaigns and social media.

Núria Barba

Art Direction & Design

Currently studying the Master in Statistics and Operations Research at the UPC and UB with the intensification of Data Science. Graduated in Mathematics from the University of Santiago de Compostela. In her day to day she works in data analysis with tools such as Excel, PowerBI and DataStudio among others.

Elena Blanco

Data Analyst

Master in Community Management and Social Media Strategist at ESNECA Business School. Advanced course in Revenue Management and Tourism Marketing (ESAH) and training at the Copywriting School. He works in the area of ​​production and management of social media projects. In addition to these tasks, he works in the SEO team and supports web projects.

Alberto Gisbert

Community Manager & SEO

Master in Strategic Management of Marketing, Sales and Sustainability (IL3 UB) and graduate in Business Engineering from the Paraguayan-German University. She assists SEM and Social Ads campaigns and is in charge of market analysis.

Maria Sol Flecha

SEM

Graduated in Mathematics at Universitat Politècnica de Catalunya and currently studying a Master in Advanced Mathematics at the same university. Average degree in Music, specializing in violin and piano, both at the Barcelona Municipal Music Conservatory. Working on data analysis with tools such as Excel, PowerBI, BigQuery y Google Analytics among others.

Joana Roura

Data Analyst

Master’s degree in Fashion Communication and Journalism (IDEC) and Bachelor’s degree in Translation and Interpretation (UPF), she works in content creation for web and social media as well as proofreading and translations.

Ariana Ruglio

Content manager

Currently studying a degree in Statistics at the University of Barcelona and the Polytechnic University of Catalonia. She works in the analytics department, extracting and processing data with tools such as Excel, BigQuery, Looker Studio and Google Analytics, among others.

Lucía Martinez

Data Analyst

Graduated in Human Development at Colorado State University in Colorado, USA and currently pursuing a master’s degree in UX/UI Web Design at ESDESIGN. She assists the graphic design team, producing buyer persona studies and graphic exploration for design systems and benchmarking projects and best practices.

Montse Domingo

UX/UI Design

Currently studying a degree in Mathematics at the Polytechnic University of Catalonia. He works in data analysis with tools such as Excel, Google Tag Manager, PowerBI and Google Analytics among others.

Miquel Llorach

Data Analyst

Graduated in Mechanical Engineering and Psychology at the University of Barcelona, and currently studying a Master in Advanced Web Development. She is in charge of the Front-end, and helps with the maintenance of the Back-end of web pages.

Oumaima Essamadi

Programmer

Currently studying a Master in Strategy, Creativity and Digital Marketing tools at the UAB. Assists in SEM and Social Ads campaigns.

Leslie Zárate

SEM

Studying a Master’s Degree in Online Marketing, Advertising and Design at NETT. Graduated in Production of Audiovisual Projects and Shows from CIFP Mendizabala and in Plastic Arts and Design in Advertising Graphics from EASD Josep Serra i Abella. Supporting the development of projects and the creation of multimedia content for campaigns and networks.

Egoitz Obanos

Design

Master in Marketing (EADA) and graduate in Advertising and PR. She has been working on digital marketing consulting for major brands for more than 10 years. She is responsible for managing and coordinating LaMagnética projects globally, supporting the general management of the team.

Sara Gómez

Project Manager Officer

Master’s degree in Digital Marketing and Communication from the UOC and a degree in Art History with a mention in Cultural Management from the UAB. She works in content creation and management for social networks.

Laia Chic

Community Manager

Undergraduate student in the Faculty of Computer Science and Engineering in Skopje. She works as a junior full stack developer and at the same time helps the analytics team for technical implementations.

Jana Micevska

Full Stack Developer

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