{"id":3359,"date":"2022-09-06T08:27:17","date_gmt":"2022-09-06T08:27:17","guid":{"rendered":"https:\/\/www.lamagnetica.com\/projectes\/agora-residencia-universitaria-en-barcelona\/"},"modified":"2022-09-12T10:52:35","modified_gmt":"2022-09-12T10:52:35","slug":"agora-residencia-universitaria-en-barcelona","status":"publish","type":"projectes","link":"https:\/\/www.lamagnetica.com\/ca\/projectes\/agora-residencia-universitaria-en-barcelona\/","title":{"rendered":"\u00c0gora &#8211; Resid\u00e8ncia universit\u00e0ria a Barcelona"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u00c0gora \u00e9s una resid\u00e8ncia universit\u00e0ria a Barcelona que compta amb tota mena d&#8217;instal\u00b7lacions: sala de m\u00fasica, zona de reunions, sales d&#8217;estudi, zones d&#8217;oci, zones esportives, etc. Est\u00e0 situada prop del centre de Barcelona i del campus universitari de CETT.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Repte<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c0gora necessitava actualitzar el disseny del seu web per a oferir una imatge m\u00e9s actual, concorde a l&#8217;esperit i ambient que es respira en la resid\u00e8ncia. Dissenyem una web responsive, multiidioma, i optimitzada per a SEO.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Resultat<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En el proc\u00e9s de disseny vam tenir en compte els buyer persona de \u00c0gora i les seves necessitats, per a dissenyar una proposta de valor per a cada tipus d&#8217;usuari: estudiant, professor, grups d&#8217;estudiants, esportistes, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per a desenvolupar la web vam triar WordPress com CMS, el disseny es personalitzat i orientat a facilitar al m\u00e0xim el proc\u00e9s de reserva.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En el blog s&#8217;ofereix contingut d&#8217;actualitat, tant de la resid\u00e8ncia com de l&#8217;agenda acad\u00e8mica i cultural de Barcelona. Tamb\u00e9 v\u00eddeos de Youtube, testimoniatges, v\u00eddeo tours de la resid\u00e8ncia, playlists per a compartir, arxius PDF per a descarregar, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A m\u00e9s, connectem la p\u00e0gina web amb el CRM per a una millor gesti\u00f3 de leads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tamb\u00e9 va ser necessari un treball d&#8217;anal\u00edtica: implementaci\u00f3 de Google Tag Manager, configuraci\u00f3 d&#8217;esdeveniments, conversions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hem millorat el temps de perman\u00e8ncia en el site i simplificat el proc\u00e9s de reserva.<\/p>\n","protected":false},"menu_order":0,"template":"","class_list":["post-3359","projectes","type-projectes","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.lamagnetica.com\/ca\/wp-json\/wp\/v2\/projectes\/3359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lamagnetica.com\/ca\/wp-json\/wp\/v2\/projectes"}],"about":[{"href":"https:\/\/www.lamagnetica.com\/ca\/wp-json\/wp\/v2\/types\/projectes"}],"wp:attachment":[{"href":"https:\/\/www.lamagnetica.com\/ca\/wp-json\/wp\/v2\/media?parent=3359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}