Do Museums Worldwide form a true Community on Twitter?

Some insights on the museum Twitter ecosystem through Social Network Analysis

Use Social Network Analysis to

get to know your community
follow a hashtag or an exhibition
detect influencers
design data-driven strategies
assess your performance

We specialize in digital analytics and strategic consultancy for museums and tourist destinations.

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Download Report

Complete version of our study presented at Museums and the Web in Baltimore and Florence, analyzing all public Twitter interactions between 2.000 museums worldwide during 12 months. Over 3.000.000 tweets analyzed.